Ituvana is a luxury fashion label that seamlessly blends Indonesian and Indian traditions to create timeless, versatile pieces. Founded in 2019, the brand's name combines 'itu' meaning 'the' in Indonesian, and 'vana' meaning 'ultimate bliss' in Sanskrit and 'forest' in Hindi, symbolizing a journey towards self-expression and individuality. Each limited-edition collection is meticulously crafted in India using high-quality natural fabrics, resulting in garments that exude natural charm and serve as 're-wearable statement pieces' of artful construction. Ituvana's fluid compositions promote inclusivity while retaining individuality and comfort, encouraging wearers to evolve, inspire, and embrace change.
